Mental Shifts That Highly Successful People Make (Tips From Gustavo Oliveira)

First, what does it means to be successful? Second, what tips are there on how to be successful? Well, it can mean several different things for each individual. For this topic, let's assume that a highly successful person is someone who has gained financial prosperity and/or has made their dreams come true.

I have been coaching people worldwide, including leaders, entrepreneurs and athletes using the DeRose Method. Throughout my years, I have realized that most people fail not because they lack hard skills — such as, technical skills — but because many do not have the Soft Skills needed to succeed. Some of the more critical skills (Soft Skills) and principles that are necessary to succeed, are not taught in many traditional institutions.

8 Things A Man Should Always Have With HimI was lucky enough to encounter the DeRose Method 14 years ago. Since then, the method has allowed me to train and learn how to develop the following mental shifts that highly successful people make.

They Transform A Negative Into A Positive And Turn Failures Into Opportunities

Let's be honest, nobody likes to face difficult situations. We tend to run away from pain and chase pleasures, but what if we could shift our mind's perspective to look at problems and bad situations as opportunities? Successful people know how to make better decisions by leveraging failures and turning them into new opportunities. Instead of letting failures get the best of you, start learning from them so that you do not repeat them.

They Collaborate With Peers And Teams Instead Of Seeing Them As Competition

When we believe in scarcity, we tend to compete against everyone as if there is not enough success to go around. Most highly successful people tend to create an ecosystem of prosperity around them. They believe that, when the tide goes up, all the boats go up, too. The ecosystem built helps one another; it's a win-win situation. Successful people sum strengths and abilities instead of competing with each other. If you are a leader, you can create this atmosphere of cooperation, and, if you are a team member, you can naturally apply such ability to unify people for higher achievement.

The individual will always be weaker than the power of a group. So, start leveraging this power, not just in your favor, but in everybody's favor.

They Have Discipline And Consistency

Achieving success often takes a lot of years. Therefore, discipline and consistency are key. Steve Jobs once said that he was convinced that 50 percent of what separates successful people from those that aren't is pure perseverance. Although this concept may seem obvious, many people do not know how to develop discipline.

Our brain works through conditioning. Conditioning is a biological function that allows us to automatize tasks and behaviors. We learn how to drive a car through repetition until, one day, we automatize most of what is needed to drive properly; which then allows us to listen to music and talk to somebody while doing so. But, remember how difficult it was in the beginning when you hadn't yet internalized it?

On the other hand, as we have good conditioning, we also have the bad ones. Ones that we learned unconsciously throughout our lives. So, if you want to have discipline, you need to first change such conditioned behavior, step-by-step. Once you acquire the new behavior, you need to maintain it consistently through practice and repetition.

They Never Fear Failure

Many leaders of the most innovative companies in the world claim that one must fail, fast and often, to rapidly learn the dos and don'ts faster. But, this mindset is not typical, since most people fear failure. I have been coaching entrepreneurs for many years, and many of them fail because they are so afraid of failure that they do not even try. It seems absurd, but it is more common than you think. So, right now, start failing as fast as you can — of course, not with the intention of failing, but with the purpose of testing (in safe and controlled environments), all of the variables that impact your business. Risk what you can afford to lose.

They Take Care Of Their Body And Mind

Have you ever experienced a hard day of work after sleeping poorly the night before? You feel exhausted, low energy, low enthusiasm and are mentally tired. Not cultivating good physical health and a clear mind is something that will hold you back. Many people say they don't have time for this. But, this mental shift is a must, and a fundamental part of being successful. So, not prioritizing it means that your actions counter what you really want. It is crucial to set time aside to get your body and mind fit through physical activity (for the body) and meditation (for your mind).

Many people ask me how to start or when to start working on these mental shifts. My answer is this: The most important action is the first step, so take it, start from any of these points, but start now.


Lead image via Getty.

We’ve Found the Secret to Optimal Performance


Find out how to reach optimal performance and excel in business and in life

Achieving optimal performance at work and in life involves taking your mental and physical abilities to their highest levels so that you can realize – and reach – your greatest potential.

A unique discipline called the DeRose Method is catching the attention of entrepreneurs and ambitious business people across the world by promoting a quality lifestyle that’s strengthened through well-being, culture, mindfulness, self awareness and kindness.

Originating from Brazil and this method involves physical and mental exercises and techniques. To date the lifestyles of many have been transformed through taking their lives to the next level and bringing optimal performance within their grasp.

By regularly attending classes at either of the two DeRose Method schools in Manhattan, New Yorkers can also now achieve excellence in fitness, health and business.

Already, entrepreneurs in New York’s thriving startup community are reaping its benefits and sensing perfection in their professional and personal lives to last a lifetime.

As DeRose Method practitioners they’re also striving to make the world a better place to exist in.


Sometimes the best thing you can do is not think!


This is a short concentration exercise. Doing this every morning will enhance your focus, improve your memory and your brain’s ability to learn and absorb new information.

Sit up with your legs crossed, your back straight and head in an upright position. Place your hands relaxed on your laps or knees and take a few long and deep breaths through your nostrils. With your eyes closed create an image of a golden sun; keep visualizing this image for 5 minutes.

(... and you can do this online)


4 Exercises to Better Handle Anxiety, Fear, and Anger



How a person deals with other human beings is a big factor in whether or not he or she succeeds in business and life. It involves emotional intelligence (EI), or the ability to recognize and appropriately react to feelings in yourself and the people around you, particularly when it comes to handling stress and frustration. According to Gustavo Oliveira - a consultant who has helped about 2,000 people worldwide improve their EI using something called The DeRose Method - it's a skill everyone can sharpen. Here are his words on four ways to build your emotional intelligence.

1. Study yourself.

To get a better understanding of your emotional responses, behaviors, and where your weaknesses may lie, learn to pay attention to your reactions and behaviors. And ask people close to you--only if they'll be honest--to tell you what areas of your personality need work.

2. Manage emotions during stressful situations by breathing correctly.

Deep and steady breathing through the nose with a relaxed ribcage is one of the best ways to lower stress in the body, and strong medicine for anxiety, fear and anger. Deep breathing sends a message to your brain to calm down and relax. The brain then sends this message to your body, resulting in a lower heart rate and blood pressure. And when you are relaxed and calm you can better manage your immediate emotions.

3. Channel your emotions.

One powerful method of handling negative emotions is to transform negative energies into positive ones by redirecting them to fuel new opportunities. For example, in 2009 I was expanding two successful businesses. Two years later, both had failed and my money was gone. I was crushed, frustrated and disappointed, but instead of letting my emotions reinforce an unproductive mindset and behaviors, I took a five-hour drive and started thinking about ways I could channel the power of frustration into something positive. During this time, I realized that my failures actually taught me many valuable lessons on how to run a business and the things that must be avoided. I decided to teach these lessons to others and created a course which was a huge success and became an amazing new asset.

4. Transmute your emotions.

Try to transform negative feelings such as anger, hatred, pain, and jealousy into positive ones such as, love, admiration, compassion and kindness. For example, I had a student who was a professional stand-up paddle (SUP) athlete and would become emotionally unstable every time a competitor provoked him during competitions, which would negatively impact his performance. So, I created a behavioral training response for him: I asked him to smile at the competitor, row harder and intensify his focus. With time and training his response improved drastically and his new and unexpected behavior destabilized the competitors who provoked him.

Envy is another common negative emotion. Some of my students have admitted that the achievements of others make them feel as though if they are not good enough. I train them to transform the feeling and substitute it with admiration for the person's success. They come to see it as an opportunity to learn from the person's strengths, which is a more useful and productive response.

Original article published here:

Meditation Spotlight

According to the Oxford Dictionary of English: Meditation means "focus(ing) one's mind for a period of time, in silence or with the aid of chanting, for religious or spiritual purposes or as a method of relaxation." This is a very interesting definition, but clearly for someone who has studied the matter its flaws become clear. The state of meditation, or dhyána, is a state which can be described as linear intuition. Its technique certainly allows for the mind to be focused and may use symbols (interestingly referenced in the definition as silence, for no one observing someone metalizing a symbol will be able to hear anything!) or sounds (which the definition above refers to chanting).

The purpose of meditating, however, has never been a subject of debate. Whilst the roots that influence different types of practices may be naturalistic or religious, the goal of meditation is to achieve a higher state of consciousness, that of linear intuition.

In order to achieve this state, DeRose Method students train their technical execution on Saturday at 10:00. Visit our Timetable for more information!

What is concentration?

According to the dictionary, concentration is to give full attention and energy to something.

Everyday I hear people say that if only they were interrupted less during their daily activities, their productivity and focus would greatly increase.

But what do I gain from increasing my concentration?

You gain increased productivity and more energy to get things done. This is because a well-trained mind makes everything easier and more efficient. You will not have to do the same things over again because you had not noticed small mistakes in the first place. Increased productivity often means more free time for you, for your children, family, sports etc ...

When was the last time you trained your concentration?

Most people do not train their concentration. This is because it is still an unknown discipline and perhaps somewhat obscure to us.

But I assure you, a little dedication in your routine and you will feel your productivity soar.

There is nothing more powerful than a well-trained mind.

When you combine concentration + discipline + focus, you are unstoppable. This clearly defines those that succeed in life and those who do not. Those who haven’t this powerful tool in their hands invariably share the same self talk: “it’s because he is lucky”, “God is with him”, “it looks like he was made or it”, “the stars help” and a bunch of further excuses.

A well-trained mind produces wealth and harmony around you, driving emotional stability and happiness.

Do I need to spend 6 months in Tibet or India dressed in strange clothes?

These things described above have a name: prejudice, fantasy, myth. Increasing your ability to concentrate depends uniquely and exclusively on whether you train, engage and direct your attention to such a thing. Nothing else makes excellent exercise of concentration, as it does to keep working where you work, live where you live and with whom you live.

What does what I eat, drink and smoke have to do with my concentration?

With much experience working in this area, we can guarantee that these are things known to really "drain" your attention and your body. This happens when the body is not well maintained, with excellent maintenance, when you keep ignoring it and do not exercise it, when you keep eating poorly, drinking, and pretending that back pain has gone after all). However disciplined you are, you will not have the same productivity, as it the body hasn’t got any outlet.

A McLaren running with diesel?

Ever imagined a Formula 1 car, racing with a flat tyre, or working with diesel instead of petrol?

Yeah, your body is not much different. And, quite simply, if badly maintained, the most developed machine in this universe will yield 30, 40 and even 70% less than it should. You know what I'm talking about, when you have those days when you simply cannot concentrate. When the work does not get done. When it seems that everything is out of order for no apparent reason.

And why are you not looking at what you did during the day or days earlier – such as sleep less, eat more at dinner, inject caffeine into the body and allow stress to dominate your day.

Alcohol, the silent villain

This is a taboo subject in our society, wherever you go in the world the human being makes use of narcotics (from ancient Greek ναρκῶ Närko, ‘Ι benumb’), yet the body always pays a price. The seat of consciousness exists in our brain, and to receive any amount of alcohol, however small, will create alterations, causing decreased concentration and small lapses of consciousness, imperceptible to the individual, but increasing the reduction of concentration.

Very far from your reality?

That lapse of a few minutes lost when you had to remember those passwords or keys or mobile phone that you lost during the day, all these minutes add up to a few days of work in one year’s time. Time that you could have spent with family, friends, doing sports etc ...

I do not want to become a ninja or a Karate Kid

Again, these myths created by Hollywood films deter people with excellent development potential, to whom it would be natural to increase concentration, gain memory and clarity of thought. And with nothing more than closing the eyes and train a simple technique of concentration for a few minutes.

I do not believe any of these things

Provided you are executing them well, the wonder of these techniques is that you do not need to believe in them. You can tell a massage therapist you do not believe in his or her techniques, but if he or she is good, the techniques will surely produce the effects. You could also say that you do not believe in anesthesia from a dentist, but I do not believe that you would undergo a dental filling without such an injection, even if you do not believe in it.

Attention is the cognitive process of selectively concentrating on one aspect of the environment while ignoring other things. Attention has also been referred to the allocation of the processing of resources. Alcohol That is the principle given to ardent spirit and wine. Their intoxicating power, while the narcotic principle to opium and tobacco imparts similar properties. In popular language, alcohol is classed among the stimulants, and opium and tobacco among the narcotics; which substances are whose ultimate effect upon the beast system is to produce torpor and insensibility, but taken in small quantities they exhilarate at first. And since alcohol does the same, most medical writers, at the present day, class it among the narcotics.

- Edward Hitchcock, American Temperance Society (1830)

Where is my mind?



There are times like New Year or the return of holidays that people often stop and think about what activities they want to make in the coming months and how to organize them. Some go deeper and evaluate their goals are and how the previous year went. By making this observation sometimes they find their life is not what they want the most, and that in the rush of everyday life, dreams and projects were shelved. What they do not realize is that their thoughts, whether conscious or not, are those who build these realities and daily a lot of mental energy that could focus on your goals, it is often overlooked.

Is it possible to reverse this? Yes, of course. Through regular practice of mentalization techniques this may change. According to the Royal Spanish Academy mentalization is to prepare or predispose someone's mind in a certain way. But when we talk about visualizations techniques we refer to those who develop mental potential and teach us to lead the thoughts at will to create an image, a mental mold or archetype of something you want to happen.

The mentalization can be applied on oneself, on others or living things and used for a very specific purpose such as travel, professional achievement, a stable loving relationship, etc.

Every time we set our minds we are focusing our energies on what we want to conquer and further increase the strength to perform the actions that will lead us to achieve our goal.

Now, let's practise: Choose a goal. It can be professional, athletic or affective. It is important that you focus only in one thing. Choose what you want the most to achieve. Visualize yourself like you're watching a movie. Mentalize you're reaching that goal.

Visualise all the details, do not put limits. Always Mentalize positively what you want to conquer.

Repeated this visualization every day.

When you start to concentrate better, look for a place where you can't be interrupt, sit in a comfortable position and close your eyes. Then with a little training, you will notice that this is no longer needed and you can mentalize anytime anywhere.

Text adapted by Silvina Tenembaum